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Sierra Madre, CA Uses Comcate to Update Citizens on Santa Anita Fire

City Communicates Emergency and Safety Information to Citizens

Apr 29,2008

Timely Emergency Mass Communication: 

April 28, 2008 - The city of Sierra Madre is using customer relationship management software to keep citizens informed of the status of  the Santa Anita Fire. Citizens are kept appraised of the containment status, total acreage consumed, resulting injuries and evacuation efforts.  They are given the location and contact information for the evacuation shelter.  Details such as the number of fire fighters,  fire fighting methods, the cancellation of schools and events, and the particular aspects of the fire causing the most concern and difficulty are explained.  Citizens are directed to specific television news channels for updates and are requested to stay off the streets for fire department access.  

The Communication Solution: 

Comcate eFeedback Manager is often implemented to make citizen case management, communications and reporting more efficient.  The software allows city staff to assign, track and report on citizen cases, enhancing proactive communication and increasing insight into citizen needs.  Cities use eFM to keep citizens up to date on issues of interest by maintaining updated FAQs on the city website and by sending email updates to citizens who have shown an interest or attended a meeting on specific topics.  In times of emergency, Comcate eFM can provide the infrastructure to keep the public calm and informed. 

Summary: 

With over 150 agreements signed, Comcate, Inc. is the leading supplier of CRM software for public agencies.  For more information on the eFeedback Manager, please email info@comcate.com .